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Sunday, December 14, 2008

Logo fonts

The FONTFEED [link]

You can find the information by clicking on the link
... or here...


Logo is the first step which define the brand name and also decides whether the customer will choose our brand name or the others. The logos should have the ability to show the characteristic of the products, services or the features that we want the customers to feel about our company.
The color and images in the logos should be decided carefully in order to make appropriate with the right target of customers. Besides, the font of the text in the logo is also very important. If we do it right, the logo is a bridge that bring the customers to us, otherwise, we fail at the first step in our business.


This website introduces some of the trends in designing logo with specific fonts. We can have a look at them at see if we can "feel" the logo... or not??!!!


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Firstly, these logos with soft and rounded typefaces can make us feel friendly and lively. As you can see, those are the services of sharing through the internet, which is a quite cold market but when we look at the logo, we can feel the ability of connection inside the logo. Usually, the font types with round edges and bold are used in this trend, THE SOFTIES

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Secondly, THE FUTURISTS is the name of this trend. Using hard edges and pixel faces fonts is the way to reflect "tomorrow's techno". These kinds of fonts create the feeling of transferring process, I think. They show something that are clear and straight and easy to be connected.

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Thirdly, it will be safe and easier if we use the fonts that were invented long ago and were popular in design and obviously accepted in wide ranges. That's why THE CLASSICS trend is used the most in decorating logos.







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A little information about the fonts, hope you enjoy it and hope it will be helpful for your next typeface assignment.


A huge picture of logo and logo and logo and logo........ and logo ^^ [link]




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